Philosophy
Jaggy is an Italian sportswear brand, with a Yankee name, launched by a Turin company in 2003.
The logo, a bear silhouette, expresses the brand concept, strongly linked to nature.
Jaggy’s core product is denim; this garment was born as workwear but the brand renewed it in an innovative and contemporary version.
Jaggy pays particular attention to treatments, finishes and materials, including soft wool and cashmere.
The collections of trousers, jeans, polo shirts and shirts, are highly original and bold, inspired by movie legends such as Steve McQueen and James Dean, or exciting sports like rally.
Jaggy combines its strong USA inspiration to Italian history of costume and fashion, leaning towards the new trends, gained from the street and from the world.
The brand proposes a sport-chic minimalist style, casual wear for him, and most sophisticated designs for her.
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